New kid on the block, d+plus+k is a home grown active wear label designing and producing all of their garments under the one roof in Brisbane, Australia.
I was engaged by the d+k team to freshen up their existing brand and roll it out across digital and print media for their ongoing sales and marketing campaigns. Consistency was the key here and I was lucky enough to start from scratch and create a cohesive direction across their brand, website, EDMs, social, advertising and catalogues, right down to the swing tags. As an added bonus (and luxury) I worked with team’s in-house photographer to get the art direction just right for every shot. Take a look.
Client: d+plus+k / Sofware: Adobe InDesign, Photoshop, Illustrator, Lightbox / Scope: Brand, art direction, print advertising, outdoor advertising, marketing strategy, website, signage, point of sale, social media, edms, stationery, catalogues, lookbooks,